“Ideas to postpone the end of the world”: Rede Cidadã strategies for a sustainable economy

Abstract

This article aimed to present the work of the Civil Society Organization (CSO) Rede Cidadã and its contributions to the field of social inclusion based on the findings of a doctoral research, carried out under an immersion regime, which accompanied the work of the facilitation “Consciousness Expansion Therapists,” one of the CSO’s action and transmission fronts. With this articulation, it was possible to integrate the academic debate with the interior of companies that propose to innovate in social inclusion work. Data collection consisted of descriptions in field diaries, bibliographical survey and problematizations about the difference social markers according to the theoretical-methodological approach based on the Actor-Network Theory (ANT) and the PesquisarCOM methodology. It was identified that Rede Cidadã intends to promote innovations in the field of Brazilian social assistance through awareness expansion techniques and Integrative and Complementary Health Practices (Práticas Integrativas e Complementares em Saúde – PICS). By presenting contributions to health care integrated with training and professional training practices, it was concluded that the CSO has been offering an innovative employability process, connected to the need to generate alternatives for sustainable economic growth and development.